creates ⁺
creates ⁺
creates ⁺
[2024]
[2024]
Nature SuperCharged
Nature
SuperCharged
A future-oriented, material-driven design vision for Rivian, staged in 2035, developed through trend research, narrative building, and digital material exploration to translate nature-driven insights into a cohesive material story across the mobility experience.
A future-oriented, material-driven design vision for Rivian 2035
Story & Material Strategy
Trend Research & Insights
Digital Material Visualization
Story & Material Strategy
Trend Research & Insights
Digital Material Visualization





[2025]
A Rose Is A Rose
A Rose Is A Rose
A CMF-led, aspirational CUPRA exploration that translates its emotional-performance disruption into four laddered art spaces: evoking innate emotional value beyond explanation.
*Designed as a generative reference for CUPRA’s design teams, offering principles and material cues to build on beyond conventional constraints.
Translates Cupra's emotional-performance disruption into laddered art spaces: evoking innate emotional value beyond explanation.
A CMF-led, aspirational CUPRA exploration that translates its emotional-performance disruption into four laddered art spaces: evoking innate emotional value beyond explanation.
*Designed as a generative reference for CUPRA’s design teams, offering principles and material cues to build on beyond conventional constraints.
CMF-led Framework
Brand Strategy
Spatial Experience
Design Provocation
CMF-led Framework
Brand Strategy
Spatial Experience
Design Provocation





[2024]
LEXUS LF-ZL 2028
Restorative 2028
A tailored CMF proposal for Lexus LF-ZL 2028, reinterpreting bamboo through expanded tonal, tactile, and light-responsive expression, monomaterial-oriented construction, and a more authentic translation of its material spirit.
Lexus LF-ZL, reinterpreting bamboo through a more authentic translation of its material spirit.
A tailored CMF proposal for Lexus LF-ZL 2028, reinterpreting bamboo through expanded tonal, tactile, and light-responsive expression, monomaterial-oriented construction, and a more authentic translation of its material spirit.
Benchmark
Research & Trend Analysis
Color, Material & Finishing
Design Material Making
Benchmark
Research & Trend Analysis
Color, Material & Finishing
Design Material Making









































